World Media Group, an alliance of leading, global media organisations united in providing trusted and renowned journalism, were looking to make more of their online archive of entries for their prestigious World Media Awards.
For over a decade, the Awards have celebrated the best in media partnerships, branded content, and marketing campaigns at an annual ceremony in London. As a result, the case studies shared on its website in its Creative Vault showcase the very best that this exciting industry has to offer.
Current technical limitations to the platform – and future website redevelopment plans – meant that we were limited in scope. Discussions over using AI to create a bespoke platform were quickly set aside in favour of the introduction of consistent approaches, as well as adding imagery, video and audio from campaigns. With constrained time and resources, efforts were focused on the last four years, as well as visual changes to the filter/landing page.
Around 180 redeveloped entries from 2023 to 2026 in WMG’s Creative Vault, delivered in around five weeks. Consistent editing and complete visual overhaul, with campaign screenshots and imagery now sitting alongside embedded video and audio. The end result is a far better showcase for this creative industry.
We had a tight deadline before our new awards were announced, and a website built on old foundations that was holding back our content. James quickly understood the issues and outlined various approaches we could take to resolve it. Once we agreed on a route forward, he moved very quickly to upload the new 2026 awards content, and then methodically updated the older content. By identifying those content edits that would make the biggest impact, James ensured we could make a significant improvement to the site in less than five weeks, resulting in much higher engagement rates with the platform. I wouldn’t hesitate to work with him again.
